NEW YORK (August 15th, 2020): Three distinct businesses with decades of experience in marketing a vast array of tourist destinations and travel companies have banded together to form Re•think Travel Marketing (Re•think Travel). The special alliance, established among Green Team Global, Emerging Destinations and CornerSun Destination Marketing, was built under the shared mission to help travel and tourism stakeholders successfully respond to and recover from the novel coronavirus pandemic.
The global outbreak of COVID-19 has triggered an unprecedented crisis for the travel and tourism industry, but also an opportunity. As the sector slowly prepares to restart, it is the destinations and travel companies that use this downtime to reevaluate and adjust their marketing efforts that will be able to rebound the quickest. Understanding the difficulties that come with evolving a product to meet changing demands amidst an uncertain future, Re•think Travel strives to be the end-to-end solution for travel brands struggling to find their path forward.
“The impact of the COVID-19pandemic on the global tourism industry has been swift and all-consuming, but the time for action is always during the storm, not after it passes,” said Hugh Hough, Co-Founder and Partner, Re•think Travel Marketing. “Now more than ever, travel and tourism businesses must rely on innovative marketing strategies and targeted communications to mitigate damage and accelerate recovery, and our proven framework of tactics does just that.”
Re•think Travel takes a collective, coordinated approach to destination marketing during times of crisis. Each client is provided a customized evaluation and audit of current marketing efforts, a refreshed tourism action plan built for the new normal, and comprehensive support and guidance for successful implementation. The effectiveness of this single-source holistic marketing solution lies in its ability to cover all tourism representation and marketing needs – trade and consumer – under one roof for seamless integration.
The team of experts behindRe•think travel offers over 60 years of combined experience in the global travel and tourism industry. Their partnership expertise encompasses public, private and social sector clients for both established and emerging destinations across Africa, Asia, Europe, and South America. To learn more about their diverse and growing client experience throughout the COVID-19 crisis and beyond, please visit www.rethinktravel.marketing.